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Post by account_disabled on Dec 2, 2023 8:31:49 GMT
And finally, the sub-issue is Various content that are assembled into Topic Clusters within your website For example, The main focus of the Pillar Page you want to create is SEO. Your secondary topic will be a clear specific topic related to SEO, such as teaching SEO, SEO courses, doing SEO. Related sub-issues, for example, you want to make a Pillar Page for an SEO course, it may need teaching materials, videos, a course entry page. and content that makes up an SEO course Determined by what the target audience wants to know and what you want to tell them. For example. Find Search Intents related to your website and use them Whatsapp Number List to do Keyword Research. Made from pain points of the target group Then write content that can help them solve those problems. Make the target group see that you are a guru and how they will benefit from your product/service. Tell us what your products and services can do. What do you want to sell? And how does it help solve problems for the target group? Visualize the structure of your Pillar Page. In order to prevent getting lost or missing, you should make clear mapping to see that all content can hyperlink to each other. You can use HubSpot to help plan this strategy. Because there is a feature called Mapping Template where you can define topics and content quite visually. Plus, there is a clear measurement system as well. What is a Pillar Page? Structure the Pillar Page. Start making content For content that tends to work well on Pillar Pages, both in terms of ranking and in terms of creating engagement, it is: Writing Long-Form articles must compose the content to be interesting. Be longer than 1000 words and match On-Page SEO.
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